Job Description
Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries,we offer Strategy and Consulting,Technology and Operations Services, and Accenture Song – all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.
Join our team of Customer Sales & Service consultants who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change.
Practice: The Strategy & Consulting Global Network Song I Areas of Work: Customer Value Management | Level: Analyst/ Consultant | Location: Delhi, Gurgaon, Mumbai, Bangalore | Years of Exp: 2-6 years
Explore an Exciting Career at Accenture
Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest?
Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consulting’s Customer, Sales & Service practice.
The Practice – A Brief Sketch
The Strategy & Consulting Global Network Song practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner.
You will work closely with our clients as consulting professionals who design, build and implement initiatives that can help enhance business performance. As part of the team, you will drive the following
• Deep dive across projects helping CMO organization to drive superior performance through relevance: You will leverage the comprehensive suite of analytics, consulting and technology solutions that Accenture offers to drive up marketing performance, drive down the cost per interaction and create relevant consumer experiences on a massive scale
• Use extensive experience of hands-on roles in customer value management, customer lifecycle management: Work across customer segmentation marketing, customer behavior analysis and channel management
• Design new campaign strategies and strategizing marketing plans across all channels and devices: Lead marketing process and technology assessment, KPI and definition, solution and vendor assessment for different marketing technologies including Pega
• Develop business case for marketing use cases and solutions: Gather business requirements, designing process & solution for implementation of marketing solutions
• Manage full spectrum of Marketing program execution: Right from strategy definition to technical delivery, wok with real time marketing concepts like next best offer/ action, event-based marketing
• Design interventions to drive customer acquisition / customer engagement: Monitoring trends, analyzing data, to optimize marketing
• Blogs
Your experience counts!
• MBA from a tier 1 institute
• Overall experience of 4+ years with at least
o 4+ years of experience in Customer value management (customer lifecycle management)
o Experience in Pega Marketing/CDH designing decisioning strategies and channel management
o Hands on experience in developing customer Journey specific campaigns and offers
o Experience in working with Mar-tech tools such as Adobe campaign, Pega decisioning, SAS etc.
• Experience in multi-disciplinary design involving channels, people, process, policy, compliance/controls and technology
• Understanding of Marketing processes and operating model
• Experience in working across multiple industries
What’s in it for you?
• An opportunity to work on transformative projects with key G2000 clients
• Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies.
• Ability to embed responsible business into everything—from how you service your clients to how you operate as a responsible professional.
• Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities
• Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization.
